{"id":936,"date":"2019-11-03T19:28:13","date_gmt":"2019-11-03T18:28:13","guid":{"rendered":"https:\/\/digitalcircleweb.com\/seo-zurnal\/?p=936"},"modified":"2020-01-30T19:50:18","modified_gmt":"2020-01-30T18:50:18","slug":"kako-pratiti-poslatu-kontakt-formu-preko-google-analitike","status":"publish","type":"post","link":"https:\/\/digitalcircleweb.com\/seo-zurnal\/kako-pratiti-poslatu-kontakt-formu-preko-google-analitike\/","title":{"rendered":"Kako pratiti poslatu kontakt formu preko Google analitike"},"content":{"rendered":"

Pra\u0107enje klikova se bele\u017ei svaki put kada neko klikne na dugme koje smo tagovali. Ako imate neka polja u formi koja moraju da se popune, a posetioc ih nije popunio i poku\u0161ao da po\u0161alje, Google analitika \u0107e registrovati klik na formi kao da je poslata ali u stvari nije jer je posetioc dobio poruku da mora da popuni polja koja su obavezna.<\/p>\n

Pra\u0107enje dugmadi na formi je dobra opcija ukoliko nemate obavezna polja.<\/p>\n

Kako pratiti da li je forma poslata i to registrovati na Google analitici?<\/strong><\/p>\n

Postoji opcija u Google tag manager-u za registraciju polja koja su prvobitno nevidljiva i nakon odre\u0111enih operacija ona postaju vidljiva, a koja aktiviraju va\u0161 cilj.<\/p>\n

Kada uspe\u0161no po\u0161aljete formu, ispod formulara se ispi\u0161e poruka „Hvala, uspe\u0161no ste poslali upit\/poruku…“<\/p>\n

To je upravo taj element koji je nevidljiv i nakon poslate forme on postaje vidljiv. Na\u0161 zadatak je da podesimo da Google analitika odnosno Google tag manager registruje tu poruku i da je onda ubele\u017ei kao pogodak (cilj) koji \u0107e se prikazati na Google analitici.<\/p>\n

Ovaj tutorijal je korak po korak sa detaljnim obja\u0161njenjima kako da podesite pra\u0107enje forme.<\/p>\n

Instalirajte GTM i GA<\/h2>\n

U prethodnim tutorijalima smo napisali kako da instalirate ova dva Google-ova alata. Ako to jo\u0161 niste uradili, morate ih instalirati kako bi uspe\u0161no pratili \u0161ta se de\u0161ava na va\u0161em sajtu.<\/p>\n

\u010clanak: Kako da instalirate GTM i GA<\/a><\/p>\n

Pronala\u017eenje klase nevidljivog elementa<\/h2>\n

Ovaj deo je u su\u0161tini i najte\u017ei deo jer zahteva malo kopanja po kodu. Ne brinite korak po korak \u0107emo vam objasniti gde, \u0161ta i kako da kliknete i odaberete.<\/p>\n

Idite na svoj sajt i idite do kontakt forme koju ho\u0107ete da podesite da pratite.<\/p>\n

Popunite upitnik i po\u0161aljite ga. Nemojte reloadovati stranicu.<\/p>\n

Kada vam iza\u0111e tekst nakon poslate forme kliknite na njega desni klik i izaberite opciju\u00a0Inspect.<\/strong><\/p>\n

\"\"<\/p>\n

Sada dolazi onaj te\u017ei deo.<\/p>\n

Kada vam se otvorio inspect on vam je odmah ubele\u017eio u kodovima koji je to deo koda. Vi sada morate da is\u010ditate klasu koja identifikuje tu nevidljivu poruku.<\/p>\n

Ovde \u0107emo se trenutno baviti sa kontakt formom od plugin-a\u00a0Contact form 7<\/strong> kao jednom od najpopularnijih kontakt formi kada je u pitanju wordpress.<\/p>\n

Klasa koju bi trebali da izvu\u010dete i koja aktivira tu skrivenu poruku je „wpcf7-mail-sent-ok<\/strong>„. Ono \u0161to je ovde malo zeznuto jeste da uz naziv klase morate dodati i tag kom pripada, u ovom slu\u010daju to je\u00a0div\u00a0<\/strong>tag.<\/p>\n

\"\"<\/p>\n

Klasa koju \u0107ete uneti u GTM treba da glasi ovako div.wpcf7-mail-sent-ok<\/strong><\/p>\n

Kreiranje trigger i tag u GTM<\/h2>\n

Kreiranje Trigger-a<\/h3>\n

Pola posla smo ve\u0107 uradili.<\/p>\n

Idite na va\u0161 GTM nalog i kliknite na opciju\u00a0Triggers\u00a0<\/strong>pa zatim kliknite na opciju\u00a0New.<\/strong><\/p>\n

Kliknite na\u00a0Choose a trigger type to begin setup…<\/strong>\u00a0 Odaberite opciju\u00a0Element Visibility<\/strong><\/p>\n

\"\"<\/p>\n

    \n
  1. Selection method<\/strong> odaberite CSS selector<\/strong><\/li>\n
  2. Element selector<\/strong> upisite klasu koju smo izvukli preko inspect alata div.wpcf7-mail-sent-ok<\/strong><\/li>\n
  3. When to fire this trigger<\/strong> odaberite opciju Every time an element appears on screen<\/strong><\/li>\n
  4. Otka\u010dite opciju Observe DOM changes<\/strong><\/li>\n
  5. Ostavite obele\u017eenu opciju All visibility events<\/strong><\/li>\n
  6. Kliknite na dugme Save<\/strong><\/li>\n<\/ol>\n

    \"\"<\/p>\n

    Kreiranje Tag-a<\/h3>\n

    Kliknite sada na Tags\u00a0<\/strong>i kliknite na dugme New.<\/strong><\/p>\n

    Kliknite na Choose a tag to begin setup…\u00a0<\/strong>Izaberite Google analytics: Universal Analytics<\/strong><\/p>\n

    \"\"<\/p>\n

      \n
    1. Track type<\/strong> odaberite Events<\/strong><\/li>\n
    2. Category<\/strong> unosite proizvoljno \u0161ta god \u017eelite za sada mi \u0107emo uneti Poslat upit<\/strong><\/li>\n
    3. Label<\/strong> kliknete na ikonicu koja izgleda kao lego kockica sa plusem i odaberete opciju Page URL\u00a0<\/strong>{{PageURL}}<\/li>\n
    4. Google Analytics<\/strong> Settings kliknete na New Variable…<\/strong> u Tracking ID<\/strong> morate uneti ID sa va\u0161eg naloga na Google analytics. Tracking ID mo\u017eete prona\u0107i tako \u0161to \u010dete oti\u0107i na va\u0161 nalog na Google analytics Admin > Tracking Info > Tracking Code<\/strong>. Kopirate ceo kod koji po\u010dinje sa UA- i pejstujete ga u polje Tracking ID na GTM nalogu<\/li>\n
    5. Kliknite Save<\/strong><\/li>\n<\/ol>\n

      \"\"<\/p>\n

      Popunjen tag bi trebao ovako da izgleda<\/p>\n

      \"\"<\/p>\n

      Sada je potrebno tagu dodati triger koji smo kreirali prethodno<\/p>\n

      Skrolujte dole i kliknite na Choose a trigger to make this tag fire…\u00a0<\/strong>Odaberite trigger koji ste kreirali<\/p>\n

      \"\"<\/p>\n

      Kliknite na dugme Save<\/strong><\/p>\n

      Upravo ste kreirali akciju za pra\u0107enje poslatih formi.<\/p>\n

      Sada treba da testiramo da li to \u0161to smo napravili funkcioni\u0161e.<\/p>\n

      Kliknite na opciju Preview<\/strong> u gornjem desnom uglu<\/p>\n

      Idite opet na Kontakt stranicu. Reload-ujte stranicu, primeti\u0107ete da vam se otvorio novi prozor u dnu od GTM-a.<\/p>\n

      \"\"<\/p>\n

      Popunite formular i posaljite ga.<\/p>\n

      Tag koji ste kreirali bi trebao da se pojavi u Tags Fired On This Page<\/strong><\/p>\n

      \"\"<\/p>\n

      Ako se pojavi zna\u010di da tag radi i da je sve u redu, ako se ne pojavi vratite se i pro\u0111ite opet svaki korak da proverite da li ste negde ne\u0161to ispustili.<\/p>\n

      Vratite se u GTM i kliknite na dugme Submit > Publish > Continue<\/strong>.<\/p>\n

      Izadjite iz Preview moda\u00a0<\/strong> tako \u0161to \u0107ete kliknuti na Leave Preview Mode<\/strong><\/p>\n

      Gde pratiti poslate upite<\/h2>\n

      Poslate upite kada se dese mo\u017eete da pratite na Google analytics na va\u0161em nalogu pod opcijom\u00a0Behavior > Events<\/strong><\/p>\n

      Na ovaj na\u010din mo\u017eete da pratite sa kojih kanala vam pristi\u017eu upiti i sa kojih stranica ako ih imate vi\u0161e.<\/p>\n","protected":false},"excerpt":{"rendered":"

      Pra\u0107enje klikova se bele\u017ei svaki put kada neko klikne na dugme koje smo tagovali. Ako imate neka polja u formi koja moraju da se popune, a posetioc ih nije popunio i poku\u0161ao da po\u0161alje, Google analitika \u0107e registrovati klik na formi kao da je poslata ali u stvari nije jer je posetioc dobio poruku da […]<\/p>\n","protected":false},"author":1,"featured_media":958,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[20],"tags":[41,42],"yoast_head":"\nKako pratiti poslatu kontakt formu preko Google analitike - SEO \u017durnal<\/title>\n<meta name=\"description\" content=\"Pra\u0107enje klikova se bele\u017ei svaki put kada neko klikne na dugme koje smo tagovali. Ako imate neka polja u formi koja moraju da se popune, a posetioc ih\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalcircleweb.com\/seo-zurnal\/kako-pratiti-poslatu-kontakt-formu-preko-google-analitike\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kako pratiti poslatu kontakt formu preko Google analitike - SEO \u017durnal\" \/>\n<meta property=\"og:description\" content=\"Pra\u0107enje klikova se bele\u017ei svaki put kada neko klikne na dugme koje smo tagovali. 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